How to Find a Terrific Copywriter
If you have the desire to use the internet to make some cash, you'll need a site. If you want that web site to help you bring in funds, it needs to be extremely well written. Unless you are a seasoned copywriter yourself, you will want to engage the services of a copywriter to compose the text for your site. A good copywriter can help you bring in so much more money than you could hope to see if you tried to create the copy yourself. Naturally, not all copywriters are created equal. Some copywriters are insanely incredibly gifted. Some just wish they had talent and are trying to make a little money because someone told them writing online would be a cinch. The following are some ways to help you distinguish the good copywriters from the bad copywriters.
Does the copywriter have his or her own website? Any copywriter worth employing is going to have his or her own website that contains a bio, several samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have a site, how can they say they can help you with the one you are wanting to put up? Examine the copy on this site. If there are a lot of mistakes, this is not good.
How well do you react to the copy on the copywriter's web site? This is more involved than merely noting grammar mistakes. Does the website copy induce an emotional response as you are reading it? Does it help you like the copywriter? Does it make you want to go on reading and learn more about the writer? Does the website copy make you want to jump to employ them immediately? Does the copy make you feel like you should click away? Does it read here make you mad? These are all really vital responses and they merit your attention.
Perform your background research on the writer. Try searching for reviews on forums and unbiased websites. It's pop over here very likely that the only reviews you are going to discover on the writer's web site are going to be glowing. Conduct a search for the copywriter's name to see if any reviews or testimonials pop up in places that are not run or that cannot be controlled by the writer. These pstings merit extra attention. You must also request the writer for a couple of references. Make sure that you follow up and really get a hold of those references so that you can ask for an honest opinion from them.
Be sure you spend some time poring over the samples given by the writer. Ask the writer to send you several samples that aren't already provided on the web site. This is especially vital if the copywriter is touting himself or herself an expert in a field. When the writing feels like it was stolen from Wikipedia or is especially vague, you better find another copywriter.
There are a number of different ways to discover if a copywriter is worth spending your money. It is important to do your homework and look beyond the writer him or herself for information as to his/her reputation and character.